The process of establishing a new business is preceded by the resolution to select entrepreneurship as an occupation. This calls for recognizing lucrative business ideas upon a meticulous evaluation of the entrepreneurial prospects. Creation of business ideas is not sufficient, they must be tested on techno-fiscal, economic and authorized viewpoints.

A project report for new business conducts a profound road map for effectual business venture. It discusses whether the business requires finance or not, the challenging risks, several problems en route, etc. Hence it becomes vital for every new business to prepare a project report, to acquaint them on forewarning issues.


Project report for New Business – Format

Below is the sequence of standard format which should be followed while preparing new business project report:

    1. Background of the business
    2. Customer’s profile
    3. Long and short term Corporate Objectives
      • To perform a viability assessment of the proposed new business ideas in terms of marketability, technical feasibility, financing and authorities
      • To be able to prepare a relevant business plan
      • To recognize fundamental startup issues
    4. Market Analysis
      • Brief discussion on the type of market, chief influencers, players, etc
      • Market description
      • Reasons for starting business in a particular market
      • Target clients
      • Advantages of the services offered by the new business
      • Market consumption patterns
      • Past and existing supply location
      • Production prospects and limitations
      • Exports and Imports
      • Price structure
      • Flexibility of demand
      • Client behavior, purposes, intentions, impetus, approaches, inclinations and needs
      • Supply network and marketing rules formulated by the government
      • Government and technical limitations imposed on the promotion of the product
    5. Financial Assessment
  • Investment expenditure and value of the entire project
    • Methods of investment
    • Anticipated productivity
    • Money flows of the project report
    • Investment value evaluated in context of different points of merit
    • Estimated financial ranking
  • Marketing Assessment
    • Product
    • Price
    • Place
    • Promotion
  • Operational Plan
    • Business models
    • Production of goods and services
  • Financial Plan
  • Management Structure
  • Business structure (Ownership, staff, etc)
  • SWOT Analysis
    • Significant Success aspects depending on Strengths, Weaknesses, Opportunities and Threats to be faced by the firm in future
  • Appendices
    • Break-Even Assessment
    • Profit and Loss Synopsis
    • Fund Flow Summary
Tips for designing an effectual Project report for New Business

While designing a project report for new business it is vital to keep the following points in consideration:

Target Market:

While making a new business project report it is significant to keep in mind the target market. For instance, if you are preparing a report on debt financing, the focus should be on the assurance that the debt can be reimbursed by the company and not on the huge revenues that the firm has accrued.

Market approach:

The first approach towards preparing business report should be developing and assisting powerful business strategy. The report should describe the economic trends, clients and players. It should also explain on how to perform the chosen approach, the marketing of its products and functional competence.

Market Rivalry:

An industrialist should recognize at what point of time the firm will perform similar activities and when it will do things another way, in order to identify its strength and drawbacks. Concentrate on strategies which present you differently from your competitors, market products differently using various channels, etc.

Be practical:

Catalog realistic plans, for there are many unanticipated expenses, price overruns, issues that have been neglected, etc. Hence, predict future trends realistically to make a powerful project report.